A Dairy Queen restaurant in the picturesque town of Kewaskum, Wisconsin has been causing quite a stir online. The reason? A sign proudly displayed on its front window, declaring the establishment’s “political incorrectness.” But what does that really mean?
The sign is a cheerful celebration of holiday greetings like “Merry Christmas,” “Happy Easter,” and “God Bless America.” It’s a way for the restaurant to embrace the cherished traditions held dear by many in the local community. In addition to spreading holiday cheer, the sign also shows gratitude for veterans by offering them complimentary sundaes as a token of appreciation for their service.
The restaurant’s owner, Kevin Scheunemann, explains that the sign was put up almost four years ago to be transparent about their dedication to serving God and country. It was in response to a customer complaint about Christian music being played in the restaurant. Since then, the sign has not caused any further issues.
Recently, a tourist from Oregon posted a picture of the sign on Facebook, expressing concerns about its alleged exclusivity. The post gained a lot of attention before eventually being taken down. While some people support the message on the sign, others have taken offense and voiced their opinions. However, local business owners have come to Scheunemann’s defense, stating that customers are free to leave if they disagree with the restaurant’s principles.
It’s important to note that Dairy Queen, as a company, has made it clear that Scheunemann’s approach is not endorsed by them. In their official statement, they emphasize that all franchisees and staff members are required to treat customers with respect and decency, regardless of their religious beliefs.
However, the residents of Kewaskum view the sign as a reflection of the owner’s personal beliefs and readily accept it. Whether or not you agree with the sign’s message, it serves as a reminder that we all cherish different traditions and beliefs. It’s these differences that make a community diverse and vibrant. Let’s celebrate our diversity and embrace the traditions that bring us together.